Based in Wharton, NJ. Working with businesses across North Jersey, the USA and the UK. Call 201-230-5899 Book a free call →

For New Jersey Contractors

A Faster, Smarter Website That Brings You Local Jobs - Built in 3 Weeks.

If your site is slow, hard to find, or invisible to ChatGPT and Google's AI answers, you're losing work to contractors who fixed theirs. I build lean, lead-ready contractor sites for $2,000 flat.

5.0 from 70 Google reviews
Responsive Web Design

Your Website Isn’t Bringing You Jobs. Here’s Why.

Homeowners are searching for “HVAC near me,” “plumber in Morristown,” “roof repair Atlantic County”, every day, all day. If you’re not showing up, someone else is taking that call.

The usual problems I see on contractor sites across NJ:

  • Slow to load on a phone in a driveway with one bar of LTE
  • No real local pages, just one address buried in the footer
  • Thin content Google can’t rank and AI can’t summarize
  • No clear next step for the visitor, no phone tap, no form, no estimate request

People bounce in under 6 seconds and you never even know they were there.

Poor Lighthouse scores

Book a free call or call 201-230-5899

01Straightforward Pricing

$2,000. Three Weeks. One Number.

No retainers. No upsells. No "starting at." One website, built right, launched in three weeks.

Not sure which fits? Book a free call or call 201-230-5899.

02The Part Other Builders Miss

When Someone Asks ChatGPT for an HVAC Company in Your Town, Does Your Site Even Exist?

Customers don’t just Google anymore. They ask ChatGPT, Perplexity, Gemini, and Google’s own AI Overviews, “who’s the best plumber near Hammonton?”, and those tools answer with whichever businesses are easiest for them to read.

Most contractor sites are completely invisible to AI. No structured data. No clear service descriptions. No machine-readable hours, locations, or specialties. The AI looks at the page, sees mush, and recommends someone else.

Every site I build is structured so AI search engines can find you, understand what you do, and recommend you by name. That includes:

  • LocalBusiness, Service, and FAQ schema markup
  • An llms.txt file telling AI crawlers exactly what to read
  • Clean, parseable service and location pages
  • Citation-friendly content the AI can quote back to a homeowner

This is what separates a 2026 website from a 2019 website. Almost nobody building $2k contractor sites is doing it. I do it on every build.

Book a free call or call 201-230-5899

Chris Hurst | Web Design & Development

03How It Works

Three Weeks. Defined Scope. No Surprises.

From first call to launch, here’s exactly what to expect.

  1. Week 1, Discovery & Design

    30-minute kickoff call, you send me your content and photos, I deliver a homepage design and full sitemap by end of week. One round of revisions.

  2. Week 2, Build

    I build the full site against the approved design. You get a staging link mid-week to review interior pages. One round of revisions on the build.

  3. Week 3, Launch & Train

    Final QA, speed testing, schema validation, and AI-readiness checks. Site goes live. 30-minute training call so you can update content yourself going forward.

04Recent Work

Real Sites. Real Speed. Real Results.

Real projects. Real businesses. Built for speed, clarity, and conversion.

  • Responsive WordPress Web Development | Chris Hurst (opens full-size image)
    Soccer Sidekicks Custom WordPress Design, Build & Plugins
  • Responsive WordPress Web Development | Chris Hurst (opens full-size image)
    Retain Players Custom WordPress Theme, Payment Gateway, Lead Capture & Funnel
  • Responsive WordPress Web Development | Chris Hurst (opens full-size image)
    NILPlayr Custom WordPress Theme built to work flawlessly with the free version of Elementor
  • Custom WordPress – North Jersey Specialists | Chris Hurst Freelance Web Designer & Developer (opens full-size image)
    North Jersey Specialists Custom WordPress Theme with Lead Capture
  • Responsive WordPress Web Development | Chris Hurst (opens full-size image)
    LaRaj Tile & Marble Custom WordPress Theme with Gallery and Calendar
  • Responsive WordPress Web Development | Chris Hurst (opens full-size image)
    Far Post Soccer Custom WordPress Theme and WooCommerce enabled
  • Responsive WordPress Web Development | Chris Hurst (opens full-size image)
    Johanna Clark Hair Salon Custom WordPress Theme, Blog, and Booking customizations
  • Responsive WordPress Web Development | Chris Hurst (opens full-size image)
    ELEV8 Football Custom WordPress Theme for Football/Soccer Consulting Services
  • Responsive WordPress Web Development | Chris Hurst (opens full-size image)
    Bronx Little Italy Business Improvement District website with Directory
  • Responsive WordPress Web Development | Chris Hurst (opens full-size image)
    AM Real Estate Custom WordPress Theme for a NY Realtor

05How I Help

Agency Pricing. Or Direct Senior Execution.

You want results. The question is how you get there. Both paths can build a website. Only one keeps things lean, focused, and accountable.

Multiple layers, higher cost

Typical Agency Model

More people involved. Higher overhead built into the quote.

  • No: Communication via Project Manager, instead of the person building the site
  • No: Junior designers or outsourced builds behind the scenes
  • No: Higher retainers to support overhead and office costs
  • No: Slower revisions due to internal approvals
  • No: Often template-based builds with minimal customization

No agencies. No middlemen.

Working Direct With Me

No jargon. Just outcomes.

  • Yes: Clear Communication with the person designing and building the site, me
  • Yes: Better visibility in search: Google, Maps, and AI Searches
  • Yes: Clear Calls to Action, compelling users to take action
  • Yes: Mobile-first design (your customers are on phones, in driveways)
  • Yes: 19+ Years Building Sites That Convert Local Search Into Phone Calls

You’re not hiring a “team.” You’re hiring outcomes, without paying for layers you don’t need.

Custom WordPress – North Jersey Specialists | Chris Hurst Freelance Web Designer & Developer

Real Results

A fast, professionally designed & built website increases authority and trust.

The site I create all have:

  • Pages loading in under 2 seconds
  • Increased inquiries after redesign
  • Improved Google visibility
  • Clearer messaging = higher trust

Every business has increased inquiries and visitors to the site.

Book a free call or call 201-230-5899

06Performance & Style

What You Get With Every Website

  • 01

    Fast & Solid

    • Loads in under 2 seconds on a phone with one bar of LTE
    • Works on every device your customers actually use
    • No bloated themes, no plugin spaghetti, no daily breakage
    • Built to last 5+ years without a redesign
  • 02

    Easy to Find

    • Structured so Google ranks you for local searches
    • Real service-area pages for the counties you cover
    • Schema markup the search engines actually read
    • AI-search ready, visible to ChatGPT, Perplexity, Gemini
  • 03

    Built to Convert

    • Click-to-call buttons everywhere a phone-holder would tap
    • Quick estimate forms that hit your inbox in seconds
    • Reviews and trust signals on every page
    • Set up to track which pages drive actual calls

Book a free call or call 201-230-5899

Why $2,000 when I've seen sites for $500?

A $500 site is usually a recycled template with your name dropped in, no local SEO, no schema, no AI readiness, and no support after launch. It looks fine and does nothing. The contractors I build for tried that and came back when their phone stopped ringing. You can spend $500 three times or $2,000 once.

What if I don't have content or photos ready?

You don’t need polished copy, just bullet-point notes on your services, areas you cover, and a few real job photos from your phone camera. I sharpen the rest. If you need full copywriting, that’s a separate $750 add-on.

Do I have to switch web hosts?

Not unless your current host is genuinely terrible (slow, insecure, or holding your domain hostage). I’ll tell you straight on the fit call. If you stay, I work with what you have. If you move, I handle the migration.

What happens to my current website during the build?

Nothing. I build on a staging site you can’t break. Your current site keeps running, taking whatever leads it takes, until we flip the switch on launch day.

Can you guarantee I'll rank #1 on Google?

No, and run from anyone who does. I can guarantee your site will be fast, properly structured, locally optimized, and AI-ready, which is what ranking actually requires in 2026. The rest is your reviews, your reputation, and your time.

08Next step

Let’s Fix Your Website

Three weeks from now you could have a site that loads fast, ranks locally, and gets recommended by AI. Or you could have the same site you have today. Your call.